Business Intelligence Specialist MTA Database Fundamentals MCSA SQL Server 2012/2014 MCSE Business Intelligence MCSE Data Management and Analytics MCSA Development SQL 2016 Scrum Master Itil Foundations Speaker en SQL Saturdays en Peru y Latinoamerica. Trainer SQL Server. Hola Soy Jorge Muchaypiña, @georgemg22 jomichel2003@Hotmail.com https://www.linkedin.com/in/jorge-muchaypina https://jorgemuchaypina.wordpress.com/

Analytics con R en PowerBI Service y SharePoint Online 4/26/2018 Analytics con R en PowerBI Service y SharePoint Online © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Agenda Que es Text Mining? Text Mining en nuestro día a día… Que es R? R en Microsoft Key message: There are common challenges that IT professionals are faced with when implementing a new BI solution Talking points: Management of BI systems Variety of data sources Managing data in the cloud Integration with existing environment Keeping data current Ease of use and adoption Demo Preguntas

Evolución del análisis BI Tradicional Análisis Avanzado Descriptivo Diagnóstico Predictivo Prescriptivo ¿Qué pasó? ¿Por qué pasó? ¿Qué pasará? ¿Qué debería hacer? Insight Dashboards Interactivos Modelos Predictivos Recomendaciones Automatización Reportes

Los datos en la Organización Decisión automática ¿Qué debo hacer? Decisión soporte Decisión Acción Datos ¿Qué pasará? ¿Porqué? ¿Qué pasó? Proceso Manual

Que es Text Mining? Nube de palabras 4/26/2018 Tema 1 Tema 2 Se refiere al proceso de derivar conocimiento(por ejemplo patrones) de una gran cantidad de información almacenada en forma de texto escrito. Tema 3 Tema 4 Nube de palabras Representación visual de las palabras que conforman un texto, en donde el tamaño es mayor para las palabras que aparecen con mas frecuencia. Tema 5 Tema 6 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Flujo de Trabajo de Text Mining 1.Definicion del problema y metas especificas. 2. Identificar el texto a ser coleccionado. 3. Organización de texto 4. Extracción de plantilla. 5. Análisis 6. Retroalimentación Key message: There are common challenges that IT professionals are faced with when implementing a new BI solution Talking points: Management of BI systems Variety of data sources Managing data in the cloud Integration with existing environment Keeping data current Ease of use and adoption

Text Mining en Nuestro día a día … 4/26/2018 Tema 1 DEBATE PRESIDENCIAL Tema 2 Tema 3 Tema 4 Tema 5 Tema 6 Donald Trump Hillary Clinton https://www.linkedin.com/pulse/data-driven-view-first-presidential-debate-ed-lee © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Word Cloud en el Debate Presidencial Key message: There are common challenges that IT professionals are faced with when implementing a new BI solution Talking points: Management of BI systems Variety of data sources Managing data in the cloud Integration with existing environment Keeping data current Ease of use and adoption

Estadísticas en el Debate Presidencial

Proceso de Text Mining en el Negocio Encuestas Preguntas Cerradas Preguntas Abiertas Cliente

Proceso de Text Mining en el Negocio Percepción Comentario “Que capaciten mas a la señorita de la ventanilla ( 4 ) es totalmente déspota e indiferente” “Evaluar a su personal, todos no están en la capacidad de atención al cliente” “Por lo pronto sigan el mismo servicio que emplean” “Me voy satisfecho de la atención siempre fue rápida las soluciones” “Deben implementar otro stand donde sacar ticket debido a que solo cuenta con 1 y es incomodo” “Con total conformidad”

Proceso de Text Mining en el Negocio “Evaluar a su personal, todos no están en la capacidad de atención al cliente” Evaluar a su personal todos no estan en la capacidad de atencion al cliente

Proceso de Text Mining en el Negocio Filtrar Evaluar a su personal todos no estan en la capacidad de atencion al cliente Evaluar a su personal todos no estan en la capacidad de atencion al cliente Evaluar personal todos no estan capacidad atencion cliente

Proceso de Text Mining en el Negocio Stemming Lexema: Es el elemento que contiene la significación de la palabra. Tradicionalmente se le ha llamado raíz. Palabra Lexema Morfemas Prefijo Sufijo Incremento   género número literarios liter o s ari memorias memori a señorita señor it desesperanza esper des anza subdesarrollo desarroll sub y des periodismo period ism esclavitud esclav itud guerrilla guerr ill inteligencia intelig enci quemadura quem ur ad

Proceso de Text Mining en el Negocio Stemming Evaluar personal todos no estan capacidad atencion cliente Evalua Person Tod no Est Capacid Atenc Client

Proceso de Text Mining en el Negocio Transformación de la Matriz Evalua Person Tod no Est Capacid Atenc Client NumDoc Evalua Person Tod no Est Capacid Atenc Client 1 2 3 Dicotomico Frecuencia Porcentaje WordCloud

Análisis de Sentimiento: Cognitive Services Microsoft Cognitive Services permite crear aplicaciones con solidos algoritmos para ver, escuchar, leer, entender e interpretar nuestras necesidades mediante la utilización de métodos naturales de comunicación, con tan solo unas líneas de código https://azure.microsoft.com/es-es/services/cognitive-services/text-analytics/

Que es R? Lenguaje interpretado, pobre IDE 4/26/2018 Tema 1 Que es R? Tema 2 Lenguaje interpretado, pobre IDE 5000+ paquetes de software estadístico Mejor IDE: RStudio http://www.rstudio.com/ https://www.visualstudio.com/es/vs/rtvs Rattle y OnePageR hace que sea aún más fácil Código abierto, libre, multiplataforma R Core: la versión más pura: http://cran.r-project.org/ Revolution Analytics: paralelismo y Rendimiento: http://www.revolutionanalytics.com/ Azure ML: built-in Tema 3 Tema 4 Tema 5 Tema 6 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Lenguajes mas usadas Herramienta de la ciencia de datos # 1: SQL Lenguage R Están teniendo auge ¡Microsoft SQL Server! SAS A veces Chart from "2014 Data Science Salary Survey" (ISBN 978-1-491-91842-5) © 2015 O'Reilly Media, used with permission. Arrows mine. For more info, and great titles on data science, visit oreilly.com

R en Microsoft? Microsoft R Tema 1 Tema 2 Tema 3 Tema 4 Tema 5 Tema 6 4/26/2018 Tema 1 R en Microsoft? Tema 2 Tema 3 Microsoft R Tema 4 Tema 5 Tema 6 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Machine Learning Services in SQL Server 2017 NOVEDADES SQL Server 2016 R Services Machine Learning Services in SQL Server 2017

NOVEDADES

Revolution R Enterprise brinda una solución a esto! Limitaciones del open source R R require habilidades especializadas para crear cluster R necesita datos en memoria R solo tiene un hilo de ejecución R Open es soportado por la comunidad Revolution R Enterprise brinda una solución a esto!

INSTALACION R SERVER

INSTALACION R SERVICES

R en Azure Machine Learning https://azure.microsoft.com/en-us/services/machine-learning/

R Como un Servicio Web

R en Excel

R en Visual Studio

PowerBI: Aircraft Predictive Maintenance

Visualizaciones de R en PowerBI

DEMO Tema 1 Tema 2 Tema 3 Tema 4 Tema 5 Tema 6 4/26/2018 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

PREGUNTAS Tema 1 Tema 2 Tema 3 Tema 4 Tema 5 Tema 6 4/26/2018 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Muchas Gracias